Township of Huron-Kinloss Economic Development
The Township of Huron-Kinloss partnered with Innisfree Design to develop a cohesive brand identity for their Economic Development department. The goal was to create a unifying visual system that connected the four local communities — Ripley, Point Clark, Lucknow, and Kinloss — while aligning with the Township’s newly launched Secrets of the Back Forty brand.
The challenge lay in building a fresh, professional identity that could bring together multiple initiatives under one recognizable look. To achieve this, Innisfree Design developed a brand that balanced consistency with flexibility, ensuring it could adapt to a variety of applications.
In addition to the core brand identity, we designed supporting pieces to strengthen communication and outreach. These included a brochure to introduce the department and its services, as well as a branded template for an Economic Development Pitch Kit, giving the Township a polished, professional tool to use when engaging with potential partners and investors.
Together, these elements established a strong, versatile brand that reflects the unique character of Huron-Kinloss while providing a cohesive foundation for future initiatives.
