Grey Bruce Pregnancy Centre
Formally the Owen Sound Crisis Pregnancy Centre, the Grey Bruce Pregnancy Centre desired a new welcoming up-to-date brand to match their new more inclusive name. After considering the board’s desires several options were presented.
After the logo and brand development was completed, we proceeded to develop a few main marketing pieces; including a rack card, newsletter, donation forms and a Christmas card for the, at the time new, fund-raising campaign. While the website is now mostly maintained by the client, Innisfree Design continues to be involved with the semi-annual newsletter and annual Christmas card campaign.